The paragraph style there is now formatted and set to go. What we want to do now is complete the final part of this panel, the lower area here by actually bringing in a logo from Illustrator. So I am going to scroll up here so we can see more of that lower area and then come back to the Main Selection Tool and make sure nothing is selected.
The reason we do that is if you are inside a type frame and you choose to place a graphic element, it will actually be placed inside the text frame as what's called an inline graphic. So we don't want to hit that problem right now. Make sure you got nothing selected to do so.
Now before we place the logo in, we should keep our organization set by creating ourselves a brand new layer. So again come back down to the Layers palette, hold down the Alt key or the Option key on the Mac, click the icon to generate a new layer and we will simply call this one Logos. Say OK and then use our keyboard shortcut to bring up the Place dialog again and then navigate back to the desktop to find your Project Files and we are going to go straight into the Illustrator Files forwarded here.
Now, there is a series of logos in here that we can use. We are going to go straight for this one called the Berliner Text White.ai. Now again just select it like we did before, we are not going to turn Show Import Options on by default but we do want to bring them up just to check it temporarily. Hold down the Shift key and then click Open to bring up that dialog and this is the reason that we do this. Because an Illustrator file is actually based on an overall page size and the graphic sit in the center, InDesign by default is going to bring in the graphic at full size including all this empty area outside that we don't really need.
What we are going to do instead is not crop it to the page size, but crop it to the art size, and you see immediately the bounding box now changes just to the size of the lettering. It just makes everything much more manageable when we import it.
Now we've got Transparent Background set, that's perfect. Let's go ahead and hit OK and what you will notice now is the cursor is now loaded and ready to place a document and you will see that the icon looks very similar to the PDF icon. Well, that's correct. The native format of an Illustrator file, believe it or not, is indeed PDF and that's why we see this icon connected to our cursor.
Now when we place the graphic, there are indeed three ways that we can do it. If we had a rectangular frame such as this gray one, select it before we chose the Place dialog, it would have automatically placed the graphic in there. That's way number one. The second way to do it is if you click-and-drag with the loaded cursor that we currently have and then let go, a new graphic frame is created and the logo is placed in at 100% size and cropped out according to the size of the frame. That's the second way.
Just undo that for a second, the cursor stays loaded. Instead, just click and let go and what happens is the graphic is placed in at 100% size. If you hold down now the Spacebar to give us the Scroll Tool, we are not inside type anymore, we don't need to use the Alt key, drag with that Spacebar across and you will see a frame has been created which is the exact size of the graphic inside it.
Now we can't see it, because there is white on the background. This is why we have the gray background over here. Now we want to scale this down so it fits inside this gray area. Maybe we just want to throw it down to about 25% its original size to start with. Now the scaling options are up here inside the Control palette. First thing we want to do is make sure that in this case the upper left anchor point is selected. If we leave it set to centered, then the scale is going to go around this point right here and that's the center point of the frame.
Make sure we are set to the upper left-hand side. If we now change this to around 25% and hit Return or Enter, the entire logo scales down in proportion based on the upper left-hand side. It saves your time overall.
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