Fashion for Men - 5 Key Elements of Personal Branding
Hello I’m Aaron Marino from Alpha M Image Consulting. Today I’m going to discuss a
concept called personal branding. In our society everything has a brand and it’s my
opinion that we as individuals are no different, okay. Think of your image as your
personal packaging and this packaging is going to communicate everything to the outside
world. In order to execute a successful personal brand we need to pay attention to 5-key
elements of image.
The first thing consistency, I want you to dress consistently well everyday. It’s not
something you do once in a while for that important meeting or that hot date; you need to
dress well everyday.
And the next thing dress current, a common mistake I see is men not adapting or
adjusting to current trains or styles, you need to pay attention to them and adjust your
image accordingly.
The next thing, dress appropriately. Now this is generally the term by who you are with,
but where you are but it is absolutely possible to fit in to a corporate culture and still
maintain your fashion or style independence.
Next thing be impeccably groomed, take a little bit of time everyday to make sure you are
polished before you walk out that door. It’s going to set you apart from your friends,
coworkers and peers.
And lastly have or identify your personal style. I don’t want you to look like all of your
friends, okay. Go out, find what works for you, what you love, what you feel great
confident and sexy and adapt and adjust to your current image or wardrobe to suit that so
if you pay attention we’re going to get you off of that style sideline and into the game one
way tip at a time.
Take care, have a great day and I’ll see you back here real soon and take care, bye-bye.
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