Major source of traffic for most sites on the Internet is search engines like Google, Yahoo, MSN, AltaVista and so on. Therefore, by designing a search engine friendly site, you will be able to rank easily in search engines and obtain more visitors.
Search engine optimization is a great way to aid in your efforts to attract free targeted visitors to your site. Major search engines use programs called Spiders or Robots to index websites to list on their search results pages.
They follow links to a page, read the contents of the page and record it in their own database pulling up listing as people search for it. Here are few quick tips to help you get better search engine rankings.
You use meta tags accordingly on each and every page of your site, so that search engine robots know at first glance, what that particular page is about and whether or not to index it.
By using meta tags, you are making a search engine robot's job easier so they recall an index to your site more frequently. If you want to make your site indexed easily, you should avoid using frames on your website. Frames will only confuse search engine robots and they may even abandon your site because of that. Moreover, Frames make it difficult for users to bookmark a specific page on your site without using long complicated scripts.
Do not present important information in Flash movies or in images. Search engine robots can only read text on your source code. So if you present important words in Flash movies and images rather than textual form, your search engine ranking will be affected dramatically.
Flash is short for flashing and the search engines don't care how flashing your site is. They won't count it. Never use an intro page that is exclusively Flash video or animation. The search engines will not index it and your site may not show up in results.
Stop using your own Hotmail tags like Font to style your pages. Use CSS Cascading style sheets because they are more effective and efficient. By using CSS, you can eliminate redundant Hotmail tags and make your page as much lighter and faster to load.
CSS is an excellent tool for controlling the various Hotmail, images and links on your site. You can even make it an external file which will allow you to use it on multiple pages and sites by just adding a single line of code.
You can do the same with Java Scripts as well. By externalizing your CSS and Java Scripts, you allow your page to load faster which is good for humans since we're so impatient. You will also be moving your text further up in your site's coding which will let the search engine spiders index exactly what they are looking for.
I hope these few tips help you. Thanks and remember, always strive to improve and successful will follow.
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