Lindsay Smith: So today we’re talking about starting a business and of course you have to have an online presence. But what’s more important is how do you make money through your website? Well today were talking to Nick from Helcim, his got a company that focuses on helping companies like yours build them selves shopping carts and have eCommerce functionality. Where the people get started this, kinda scary?
Nicolas Beique: Well let’s just say being online is a great place to be, transactions have been increasing very fast in Canada. It’s double digit growth so you wna to be online, you want to get that market, you want to get those people that are coming to website and you want to capitalized on that. So the first thing we do is, we register your business to Visa Master Card so we get you running, so you can accept credit card payments that the absolute must.
Lindsay Smith: And then, once that you’ve got, basically you got this functional to be able to take credit cards numbers. What is that look like on your website?
Nicolas Beique: This is how Helcim differs from our competitors. Not only do we you with the credit cared processing, we will provide you with the platforms that allows you to take in those credit cards numbers and work with your website. So were going to give you the choices, are you a small business do you want to have a simple shopping card, or your larger business you want to work with your webs offering built something that is very complex and that really works with a big online store.
Lindsay Smith: So is it safety to say that if I was that small business owner and I didn’t have access to developers or a lot of resources, I would still be able to use your services.
Nicolas Beique: Absolutely, we have shopping cards, virtual stores that allow you t add products online manage through shipping, deal with taxes and set up your self so it really reflects your normal business.
Lindsay Smith: And could you put any sort of product or service on there? Like does it have to be something tangible or can it work for selling memberships and things like that.
Nicolas Beique: Absolutely, you don’t have to sell products. You can sell services, you can go to online membership we’ll get you the tools so you can build your customers on the monthly basis you simply tell here “Her software we want to build this costumer”. This may tie for this amount, it will do all the work for you and then simply sit back, and the fonts will shop on your back account.
Lindsay Smith: It sounds like there must be some sort of reporting with this too. So you say, you know I put up a hundred products online or inventory of a hundred. That is count it down for you? Or does it have any kind of cool features and things like that?
Nicolas Beique: Absolutely we’ll you statistics and we also work with popular statistics programs like Google analytics which are very popular online. So we’re giving you, your best products your most added to car products will tell you if customers are going half way through their check out process and stopping will try to figure out why it’s happening, what pages they’re stopping on and it maybe your shipping that is to high and will help you in that way.
Lindsay Smith: So it’s not just a functionality of actually being able to sell something online, it’s actually being able to attract the behaviors behind it, and being able to kind of adjust your strategy as you go to some more?
Nicolas Beique: Exactly, if you are doing retail you get to meet with your customers and get a feel of what they want and what they dislike. Online is a little harder, you get a great market, but you’re not speaking with them directly. So looking at those patterns, looking at those statistics you get to see what’s happening and how you can increase yourselves.
Lindsay Smith: So how is it priced stored, it is scalable like the more products you have online that you wanted to sell them more expensive it is? Or is it one flat fee.
Nicolas Beique: What we do is we charge you one flat fee on the monthly basis, base on what platform you want. So we start as $29.95 a month.
Lindsay Smith: So cheap.
Nicolas Beique: And we go up for their base on it, if you need something that is very complex for your web developer, or something you want to handle on your own which is more affordable for your small business.
Lindsay Smith: So we touched on kind of some of the steps that you could take in order to built out your online cart, how long does it take in order to—let’s say I’m starting today, I come to you and I want to built up my shopping cart.
Nicolas Beique: This were we really shine. Costumers come to us, we can turn this application around in one to two days, your certify with Visa Master Card, your ready to accept credit card payments under your name. And the skies are limited with online your simply giving them the tools to—they're the convenience to go online and do so.
Lindsay Smith: So, Nick where can people find out more information?
Nicolas Beique: The best way is to go to our website. Halson.com they find our services, our rates all the information you need about us. And we also have a phone number that you can contact us, it’s 1877-6-Helcim.
Lindsay Smith: Great, so if you are ready for that next step, you want to take some money from people online you’re going to go check out Helcim.com. Thanks Nick for coming in.
Nicolas Beique: My pleasure.
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