Hi, there. It’s Joshua Feinberg from how to start a computer repair shop and I'm here to talk with you today about of all things how to start a computer repair shop. These are five field tested, proven low cost, high impact strategies and tactics for starting up your computer repair shop. And the reason I put this together is because many that are trying to learn how to start a computer repair shop wondered gee how can I do this when the economy has been so tight and even before the economic downturn, the rules of computer repair and technology businesses have really changed dramatically.
It’s not enough to just be a highly talented system manager or technology expert anymore. You have to be on the lookout for new client opportunities all the time. Those that are starting computer repair shops like yourself not only have a tough economic climate but you also have a highly challenging business environment and if you're trying to figure out how to start a computer repair shop you need to know that it’s going to be tougher for you to find new clients but certainly not impossible.
The flip side is the economic turmoil has also created a lot of new opportunities that frankly didn’t exist as recently as 12 months ago. So, they said that during every downturn or every recession there is tremendous opportunity if you know where to look and it’s largely what we’re going to talk about today because finding new customers needs to be one of your top priorities if not the top priority. So you can not only survive but thrive.
You also need to stand up apart from your local competition and constantly plan to seed for your future business development activities. Top the organizer lead generation activities, use the following five field-tested, proven low cost high impact tactics for starting your computer repair shop.
First and foremost, think about word of mouth referrals. In order to help you as you learn how to start a computer repair shop you need to know how to get more word of mouth referrals. Why, because they’re usually very, very high quality of future perspective business. Think about how you’re going to stay in touch with your existing contacts and how you're going to get back in touch with those that have elapsed over the months or over the years.
For retail store front, computer repair shop there is almost screen free to have the idea of planning some kind of super cool, high excitement launch reception or open house event. You don’t even really have to spend that much money on it and you're talking about sending invitations or invite or something like that out of your existing in-house database of people that you have already known and bought the contacts up with over the years and most people certainly can't afford to put out some snacks or those are things like that but the whole idea is a lot of familiarity within your computer repair shop among your existing network of contacts. So think about word of mouth referrals.
Second, look to uncover all service revenue opportunities. The chances service revenue for your computer repair shop surrounds you everyday. You have to learn to look for networking opportunities and that will not stop you provide better and better solutions to your valued clients everywhere that you go. So you should be always be on the lookout for new clients and partners and be proactive about building relationships especially those with small businesses that need IT service on a regular scheduled basis. So second make sure that you uncover all service revenue opportunities.
Third, I want you to make your marketing which shares a lot more response or it’s results oriented. As you're figuring how to start a computer repair shop in difficult economic times you need to prepare marketing withdrawals that can dramatically boost the number of prospects you convert into liquid of clients. So focus on low cost opportunities to attract ideal clients that will build long term relationship with your firm. Look to work on creating a very strong brand and logo that communicates your unique solutions and for who you provide these solutions.
In other words, a problem solving approach that focuses on these very specific kinds of prospects that you saw promise for then put together a website in a business card that supports your overall business plan.
Remember, it’s the problem solving that clients pay the big bucks for not the great big fix repairs, not the fire extinguisher kind of stuff, not the technical features and not the IT buzz word that you’re barely dissolved their biggest IT aches and pains.
Fourth, make sure that you learn how to make great sales calls. You need to make sure that you avoid making common mistakes in sales calls as you think about how to start a computer repair shop. So avoid dwelling on the price of your services when you're talking about your solutions to clients and always outline the unique benefits and the problems that you solved. This will put you on the right path of presenting yourself professionally and truly communicating the value proposition in the strength of your complete business solution and we’ll avoid having you reduced to just a commodity player. So fourth, make sure that you learn how to make great sales calls.
And fifth and finally, always remember great customer service. You can really leave your competitors in the dust if you're mindful of providing great customer service. When you really show you care about your clients in helping them grow their businesses you’ll gain their trust and loyalty and build the lifetime relationships that will bring you steady and growing revenue for your new computer repair shop for many years to come.
In a short video, we talked about five strategies, tactics and concepts that you need to grasp as you build your new computer repair shop. To learn more about how you can get the best steady high-paying clients in your area onto your client lists go sign up for your proven tips on how to start a computer repair shop now at HowtoStartaComputerRepairShop.com.
Again the URL is HowToStartaComputerRepairShop.com. This has been Joshua Feinberg for How ToStartaComputerRepairShop.com. Thanks for tuning in today. We certainly appreciate your time and interest and look forward to connecting up with you again real soon. Take care now.
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