Standing Out

Hey what’s up guys Walt Ribeiro here and one of the things I want to talk about was the idea of standing out and a great trick of doing that is maybe doing things that original artist aren’t doing so dressing typically and all the stuff. So right here in front of me, we have two people, cops, officers who are actually on horses and so why is that important? Well, the idea is that everyone else is walking and they’re on horses and so everybody in the entire city rather walking down the street or is focusing them, why? Because it’s not normal, it’s different marketing, their standing out from the crowd.

So use to figure out that what makes you different you know, what makes you know a little bit more unique than other people so maybe you know even when your going out to a bar maybe you wear a bright shirt. You know, maybe like your business model is different than other people. Maybe your podcast or your guitar technique is different, but you know whatever it is that you do through your marketing you always want to think about being the guy on the horse in the middle of the city and that my friends is the only music lesson for today. Stand out and brand yourself.


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