Hi! This is Bruce Wood. I am a network marketer and I have got a little bit of information about network marketing and about how to target leads. I am assuming that most of you in network marketing, you have to advertise somehow. I know in some aspects of network marketing, it's all one to one presentations. Other aspects taken, advertising and all has a different forms from newspapers, magazines to the internet.
Now this is going to be advised for most of you who are using some kind of advertising, not the one to one marketers, so much. But you all have to qualify leads. Now qualifying leads can take all kinds of different forms but in printed Ads you are limited to specific words, okay, I will call the words qualifiers, it's pretty easy. Basically if you have a network marketing company that is very low cost, you are going to be qualifying leads by letting them know that it's low cost. This way you are going to be eliminating people who are looking for a super big deal. You are going to be eliminating people who are looking for a franchise, you will eliminate people who are looking for a free deal, because you are letting them know that perhaps it cost $10.
Now in your Ad you might want to include somewhere in there, the headline something like, $10 get you 10,000 or some other qualifier like low cost alternative to high priced MLMs, who knows, it's going to be something that you think about or you might want to include just the words, low cost, so that people know that there is a cost and what level it might be at.
Now if you have a more expensive deal and more exclusive and you are targeting customers who can afford $2000 or $20,000 to get started in your business, you want them include some qualifiers like series or you might even say, $2,000 to start like 2K to start and I include that in some of my answer in CarbonCopyPRO but then anyway we are definitely going to hear out. You are going to need some kind of qualifier and remember that the qualifiers are going to determine how many people respond to the Ad and how many people look at it.
Now a lot of people think that just getting hits on their website is just really great but that doesn't really mean that the people looking are interested in your deal. So if you are getting your hits form your advertising, you might want to target them by using qualifying words in your Ads. That's it, I will talk to you later. This is me at PrimaryBusinesses.com, bye.
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